The Productologist

I was at a SVPMA meeting last month where the presenter, Barbara Nelson from Pragmatic Marketing, was giving a talk about the “Politics of Agile” and during the course of the discussion, she brought up examples of products that she had managed in the past. What I noticed was that when Barbara talked about the products, she always referred to them as “her” products. That’s what I like–making the product personal.

Bug scrub is a word that strikes fear and hatred into the hearts of many Product Managers (Developers, QA leads, Release Managers, and Project Managers, too). Not because of the purpose of bug scrub–dispositioning recently filed product defects–but because the process behind the purpose can end up being so heinous and painful.

For the uninitiated, the Cranky Product Manager provides a valuable, albeit hyperbolic glimpse inside the bug scrub process. She highlights the frequent discord and conflicting interests that makes bug scrub such an ordeal and one that all-to-frequently ends up being internally-focused rather than customer- or market-focused.